Social media and tourism marketing

Written on April 26th, 2011 by Vincenzo Vecchio
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As standards of living improve, people are placing an increasing emphasis on leisure, dynamically seeking ways to relax and eliminate stress. This is why travel has become a popular leisure activity. Numerous factors influence the destination choice, including advertising campaigns, travel agency promotions, airline ticket discounting, movies or TV programs, personal preferences and word of mouth.

tourism

In particular, the Internet has dramatically changed the competitive dynamics of the lodging industry, since a continuously growing number of tourists use this technology to collect useful information for their travels. Marketers, who have long sought to harness and manage interactions such as these to their own advantage, have recently begun to consider and devise strategies to manage online interpersonal influence.

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Time management and time tracking: ideas to handle both

Written on March 24th, 2011 by Vincenzo Vecchio
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We often read about time management and tasks management. I have to say that GTD has really changed the way I work and the way I manage my time in general. David Allen has done a great job at putting into simple words a great process and approach to work/life management.
Following the GTD success, many software applications are now available that really help you in managing time and tasks with the GTD process in mind. I have previously posted a few articles about interesting apps that can make your GTD time management easier, such as To-Do Lists & Tasks Management.

Although these apps are all excellent for managing your tasks I have found that none of them put together time management and time tracking.
What about if you have the following requirements? Read more…


Choosing the correct time to blog and tweet

Written on December 11th, 2010 by Vincenzo Vecchio
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I used to post tweets and blog posts as soon as they were ready, as soon as I had something to share.
But lately I’ve figured out that choosing a time and date to put your content out there could be crucial. Also, with the help of very easy to use tools for  tweeting and blogging, I believe choosing a correct time has become really easy.

Some studies show that posts on Facebook are more often shared between 9.00 AM and 10.00 AM. Also, it seems like there are more chances of your message to be re-tweeted in the early afternoon, from 1.00 PM to 3.00 PM.

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The social answer to the economic crisis

Written on October 7th, 2010 by Vincenzo Vecchio
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I came a cross a few interesting new web apps that maybe represent the social answer to the economic crisis we are living today.The first one is called Fiverr where the slogan is “The place for people to share things they’re willing to do for $5″. And that’s exactly what it is. A kind of social network where people offer the most strange performances and services for just 5$!

Even if the bigger number of proposals are technical ones (such as debugging web sites, installing wordpress themes, etc.), you can also find pretty strange announcements such as: “I will call your girl and tell her that you are gay for $5″, or “I will send you

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Project evaluation model

Written on July 20th, 2010 by Vincenzo Vecchio
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There are some times when you just have to decide which project to pursue. You can’t just go for every project/opportunity you encounter on your way.
A project may be a new customer, an investment opportunity, a familiy project (such as re-painting your bedrooms) or an ordinary company project.

Simple enough, I have found pretty useful to use a Project Evaluation Model for all the cases above.

When choosing which project to go for, just have these elements clear:

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How Big Waves Go Rogue

Written on March 7th, 2010 by Vincenzo Vecchio
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google buzz: love and hate.

Written on February 25th, 2010 by Vincenzo Vecchio
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google buzz: love and hate. seems like people still prefer twitter:

check it out!

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Silence.

Written on February 24th, 2010 by Vincenzo Vecchio
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If you could listen to this picture, you would feel the incredible and wonderful silence.


Innovation

Written on March 11th, 2009 by Vincenzo Vecchio
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I always look for very innovative (and in some cases high risk oriented) talents, that combine enthusiasm for the idea and at the same time a clear view on market opportunities and barriers.

Hundreds of ideas I have seen lately have very original technology but do not look at what is going on in the world, relegating them in a closed space. I love ideas that seamlessly integrate with other proven success technologies and market accepted innovations or habits.